Frequent Flyer Post » View from the Wing » United’s Alters Basic Economy Strategy to Avoid Antagonizing High Fare Customers

United’s Alters Basic Economy Strategy to Avoid Antagonizing High Fare Customers

A month ago United introduced Basic Economy fares on nearly all domestic flights other than Hawaii routes. By preventing customers from reserving seats when they buy their tickets, and having them board last without full-sized carry on bags, they’re trying to ... Link to entire article »